Why Building Your Photography Business Starts with Having a Strong Brand
Want to know a secret? When I started my business, I had no idea that your photography business starts with having a strong brand.
I went into photography because I loved photography and was good at it.
I wanted to make a little money at my art, but I didn’t know the first thing about running a business.
In fact, I did not start learning about the business side of my business until I was 8 years into my career and on the verge of quitting.
🤦🏼♀️
It's true.
It took getting to the point where I was burnt out and broke before I decided to learn what it takes to really make a living at my art.
Can you relate?
When I finally decided to sit down and figure it out, I knew that I didn't just want to learn someone else’s sales approach…you know?
I didn’t want someone else's system for how to price an 8x10 or how to up-sell clients into an album to make more money.
Those things seemed like short term fixes.
I wanted to learn the FUNDAMENTALS of running a business.
I wanted the foundations.
I wanted to learn long-term strategies.
And in the process of educating myself, I learned three very exciting things.
your photography business starts with having a strong brand because:
👉🏻 Branding is the thing that will set you apart from others and pull in the clients. It is the KEY to EVERYTHING!!!
👉🏻 Once you have a strong brand, marketing becomes SUPER easy!
👉🏻 We ALL have the ability to build strong brands and market ourselves in a simple and effective way.
Learning those three things completely TRANSFORMED my business!
And with that knowledge, I was able to design a branding and marketing system that allowed me to grow my business to where it is today.
Now, listen up...here is the excited part of the story.
I can teach it to you too!
